Home Uncategorized iHeartMedia To Amplify Rock ‘n’ Roll Marathon Series – hypebot

iHeartMedia To Amplify Rock ‘n’ Roll Marathon Series – hypebot

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iHeartMedia and Rock ‘n’ Roll Marathon
series announced a collaboration
, delivering an
entertainment experience to the runners while leveraging
iHeartMedia’s nationwide network of radio
stations
and streaming platform, iHeartRadio.

“Music powers the Rock ‘n’ Roll
Marathon Series
and it’s the foundation behind the past
decade of growth in our industry,” said Josh
Furlow
, President of CGI. “Our partnership with
iHeartMedia further establishes our commitment to combine music
and fitness in a way that helps make running fun and more
accessible to everyone, and we’re thrilled to start this new
journey together.”

The partnership means Rock ‘n’ Roll Marathon Series
entertainment will be powered by iHeartRadio and that the
marathon will be promoted across iHeartMedia’s multi-platform
assets, including: 

·       858 radio
stations
nationwide; 245 million monthly
listeners
in the U.S.; and 97 million monthly
unique visitors
across its digital properties, 

·       A custom Rock ‘n’
Roll Marathon Series branded iHeartRadio
station
to stream 24/7 online
as well as energize
runners during each race day events

·       Music powered
throughout event weekend by iHeartRadio,
including
live performances at the Toyota Headliner Concert in Nashville,
Brooklyn, Savannah, Las Vegas and San Antonio.


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“The network surrounding the nation’s best
running event series is a perfect complement to the continued
innovation and growth of our iHeartRadio platform,” said
Jeff Howard, President of National Sales for
iHeartMedia. “Our integration with the Rock ‘n’ Roll Marathon
Series is a natural fit given our listener reach and ability to
connect fans with the artists and brands they love. Together,
we’ll work to deliver new experiences to runners and music fans
across the country.”

To see all available platforms and to download the app, visit
iHeartRadio.com/apps

Further information about the 2015 Rock ‘n’ Roll Marathon
Series can be found online at RunRocknRoll.com.

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