spent the last year developing a suite of tools to enhance
e-commerce on a global level. Offering an in-depth look
into analytics that reveal specific user interest,
GeoRiot has now made the toolset available to all
These Tools Are Now Available To All Online
Advanced Targeting – Improve
conversions by defining how your audience is routed.
Total Link Management – Make real-time
changes when you need to.
Support for Re-targeting – Build custom
audiences from anywhere.
Deep Analytics – Keep learning from
your links to continually increase conversions.
Branded – Use your domain, or
subdomain, and define the vanity codes – e.g. “my.doma.in/rocks”
How does it work?
Attaching retargeting pixels to a Genius Link allows you to
keep track each person who clicks on your link, in order to
show them relevant ads on other websites to help finish
the conversion process. For example, you could
add these tracking pixels to this link, then keep track of the
users who clicked on it and went to your website. Then, since
you now have a list of users who are interested in purchasing
the Mumford and Sons Album, you can create retargeting
campaigns with more M&S Albums that they might like.
By adding the Facebook Tracking pixel, you can build
custom audiences in order to conduct Facebook retargeting
Basically, you can now retarget people on a per link
basis, rather than just adding these tracking pixels
to your website to see who is visiting. This gives you a
much more in-depth look at the specific items these people are
actually interested in, and allows you to get more out
of your retargeting campaigns.
Explore more options on GeoRiot.com