Home Uncategorized BMG Signs Digital Deal With China’s Alibaba – hypebot

BMG Signs Digital Deal With China’s Alibaba – hypebot

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BMG
has
signed a wide-ranging digital distribution
deal
with Chinese mobile and internet e-commerce giant
Alibaba Group’s Digital Entertainment business
unit.

Under a new deal, China’s Alibaba Digital Entertainment
business unit will promote BMG writers and artists through
channels such as its streaming apps Xiami and TTPod. It will
also monitor and take action against digital and mobile
services who may infringe the rights of BMG clients.


Alibaba
The agreement includes digital rights to
over 2.5 million copyrights, including recordings from such
artists as Scorpions, Jean-Michel Jarre, Black Sabbath, Kylie
Minogue, Boyz II Men, Smashing Pumpkins and Bryan Ferry, as
well as rights in songs from the likes of Bruno Mars, John
Legend, Robbie Williams, the Rolling Stones, Aerosmith and
will.i.am.

The deal is the latest step in BMG’s plan to expand their
footprint in the burgeoning Chinese market and follows on news
late last year that BMG Chinese independent Giant Jump to
manage its music publishing and recording rights both
domestically and internationally.

Dora Yi, Chief Investment Officer of BMG China, said, “This is
a game-changing deal for BMG. Alibaba is one of the most
progressive and successful companies in China and is the ideal
partner for us as we begin to unleash the potential of BMG’s
catalogue here.” – via CelebrityAccess

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